Blueberry Systems Team

Bill Armstrong     

W. L. "Bill" Armstrong

Bill Armstrong is a founder and Chairman of the Board of Blueberry Systems, LLC.  As a citizen legislator, Bill entered the mortgage banking business in late 1990 after a long career in politics and business. He represented the State of Colorado in the United States Senate (1979- 1991) and the Fifth Congressional District of Colorado in the U.S. House of Representatives (1973-1979). He served as the Chairman of Cherry Creek Mortgage Company from late 1990 through 2008 and continues to serve on the company’s board of directors.

Bill headed Ambassador Media company that owned and operated three ABC affiliate television stations in Idaho and Wyoming. For over 25 years, he was the President of the Denver radio stations KEZW and KOSI. Eventually, he sold these entities to Westinghouse Electric  Corporation. He has also served as President of the Colorado Springs Sun newspaper and has served as a Director of three Denver area banks.

In addition to his roles as a principal shareholder and Chairman of several private companies, Bill has served as a Director of a number of public companies and non-profit organizations. He is currently the Chairman of the Denver based Oppenheimer Funds, and is a Director of Helmerich and Payne, a leading oil and gas drilling contractor. Bill now serves as the President of Colorado Christian University.

     
Wil Armstrong  
Wil Armstrong

wla@blueberrysystems.com

Wil Armstrong is a founder and the CEO of Blueberry Systems. In this role, he is responsible for strategic planning, business development and senior management leadership of the company.

In May of 2007, Wil was elected to the board of directors of Colorado Community Bank, a $500 million (assets) commercial bank where he serves as First Vice Chairman. Additionally, he  serves as the Vice Chairman of the bank’s holding company, Washington Investment Company.

He remains active as the Chairman of Cherry Creek Mortgage Company, a top 50 retail residential mortgage banker nationally. Inc. magazine ranked the company as one of the 500 Fastest Growing Private Companies in America in both 1993 and 1994. Wil served in the executive management of this company from January of 1992 until early 2004.

Wil was awarded the Entrepreneur of the Year Award by the Colorado Mortgage Lenders Association in August 2006 for his innovation and respected business ventures. He was also recognized by the Denver Business Journal in 2005 as one of the 40 Under 40 outstanding local professionals for his business success and community contributions. He is a member of the Young Presidents Organization (YPO).

For nine years, Wil served as a director for the Colorado Mortgage Lenders Association, a state trade association with over 350 members. His one year term as the CMLA’s Chairman ended in August 2005 with receipt of the C.A. Bacon Award for his leadership and service to the organization.

Wil is a graduate of James Madison University. He and his wife Kristy have three children (Elisabeth, Kathryn, and Jack) and live in Greenwood Village, Colorado. The family attends Cherry Creek Presbyterian Church.

     
 
Lloyd G. Booth

lbooth@blueberrysystems.com

Lloyd G. Booth is a founder and President and Chief Operations Officer of Blueberry Systems, LLC. In these roles, Lloyd is responsible for product design and engineering and corporate operations.

Lloyd began his career in mortgage lending in 1984 when he joined Diversified Mortgage Services, Inc. DMS eventually evolved to become one of the premier loan closing document preparation companies in the nation. In 1988, Lloyd and a partner grew the Doc Prep division into a separate company under the name ShadowNet Mortgage Technologies. Lloyd served as the Executive Vice President and Chief Information Officer as well as an owner of the firm. When ShadowNet was eventually acquired by First American Financial, he continued his role as Executive Vice President and CIO of the First American Nationwide Documents division of First American; one year later he was named President of the division.

Lloyd’s other projects have included a technology company focused on sophisticated business intelligence, directed knowledge discovery tools, and dynamic data warehousing for the mortgage lending industry. He was also a principal in a local custom residential builder.

In 2005, Lloyd co-founded Blueberry Systems to develop the next generation of loan production technologies. Today, Blueberry Systems’ RELAYTM system is the industry leader in data integrity and workflow integration.

Lloyd and his wife live in a small town north of Denver, and he often can be found with his grandkids or reconditioning old hot rods.

     
 
Dominick Marchetti

dmarchetti@blueberrysystems.com

Dominick Marchetti is an Executive Vice President at Blueberry Systems.  In this role, he is a member of the executive leadership team responsible for strategic and business development.

Dominick began his mortgage career in 1996 as a founder of First Magnus Financial Corporation.  In his role as Chief Technology Officer, Dominick was responsible for the development of an in house loan origination solution that enabled the company to become a top 20 lender.  First Magnus quickly grew to a national footprint with 6,000 employees, over 450 offices and funding in excess of $32 billion annually in residential mortgages. With a technology staff exceeding 400 employees, many referred to the lender as a technology company disguised as a mortgage lender. 

Additionally, Dominick was pivotal in the creation of a business process outsourcing company that eventually grew to over 800 employees serving multiple top tier lenders in the mortgage market.  The BPO company, Trinity Partners, eventually sold to WNS.

In 2008, Dominick served as the Chief Production Officer of the startup, StoneWater Mortgage Corporation.  He was integral in the creation of a custom loan origination platform that was essential to growing monthly originations up to $138 million within the first six months of operations.

Dominick’s other roles have included management, operational, production and technical consulting to nationally ranked mortgage lenders.

An alumnus of the University of Arizona, Dominick still resides in Tucson, AZ with his wife Michelle and young daughter, Gabriella.  He can often be found in the garage preparing for his next off road desert race as part of the El Guapo Motorsports racing team. 

     
Ryan Ninness  
Ryan Ninness

rninness@blueberrysystems.com

Ryan Ninness is the Systems Development Manager for Blueberry Systems, LLC.  In this role, Ryan oversees the development team and drives technology and architecture decisions for the RELAY™ system.

Ryan’s career in software development began at a young age.  After winning the Microsoft Award in Excellence at age 18 for developmental studies in artificial viral intelligence, Ryan went on to receive a BS in Software Engineering from Oregon Institute of Technology.

Over the course of his 18 years of experience in software development, Ryan has been focused on mortgage technology for nearly 15 years.  Prior to joining Blueberry Systems, Ryan was the lead developer for a top 50 lender.

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